At ep777, we take your privacy seriously. This document explains exactly what personal data we collect, why we collect it, how it is stored, and what rights you hold as a Pakistani player on our platform. We believe in full transparency — no hidden practices, no surprises.
Before diving into the full legal text, here is a plain-language summary of the six core privacy principles that guide how ep777 handles every piece of data you share with us.
ep777 collects personal data only for clearly defined, legitimate purposes — account registration, payment processing, fraud prevention, and regulatory compliance. We do not collect data speculatively or repurpose it without informing you first.
We only ask for what we genuinely need. Your CNIC number, JazzCash or EasyPaisa wallet details, and contact information are collected to the minimum extent required to verify your identity and process your PKR transactions securely.
All data transmitted between your browser or app and ep777's servers is protected by 256-bit SSL encryption. Stored data is encrypted at rest and access is restricted on a strict need-to-know basis within our team.
ep777 will never sell your personal data to advertisers, data brokers, or third-party marketing companies. Data is only shared with licensed service providers (payment processors, KYC vendors) strictly as needed to operate the platform.
You have the right to access, correct, and in certain circumstances delete your personal data. You can also opt out of marketing communications at any time — your gaming experience will not be affected by exercising any of these rights.
ep777 retains personal data only for as long as necessary to fulfil the original purpose of collection or to comply with regulatory obligations, including a minimum five-year retention period for financial and KYC records.
The table below summarises every category of personal data ep777 may collect from Pakistani players, the purpose of collection, and the legal basis on which we rely.
| Data Category | Examples | Purpose | Legal Basis |
|---|---|---|---|
| Identity Data | Full name, date of birth, CNIC number, passport copy | Age verification (21+), KYC compliance, fraud prevention | Legal obligation; legitimate interest |
| Contact Data | Email address, mobile number (Zong, Jazz, Telenor) | Account communication, OTP delivery, support correspondence | Contract performance; legitimate interest |
| Financial Data | JazzCash / EasyPaisa wallet number, HBL / UBL / Meezan bank account details | Deposit processing, withdrawal disbursement, AML checks | Contract performance; legal obligation |
| Technical Data | IP address, device type, OS, browser, session timestamps | Security monitoring, fraud detection, platform optimisation | Legitimate interest |
| Usage Data | Games played, bets placed, bonus usage, session duration | Responsible gaming monitoring, personalisation, analytics | Legitimate interest; consent |
| Marketing Preferences | Communication opt-ins, promotional history | Delivering relevant ep777 promotions and bonus offers | Consent (opt-in only) |
1.1 ep777 ("we," "us," "our") operates the online gaming and sports betting platform available at ep777.bio. We are committed to handling the personal information of our players — including Pakistani players across Karachi, Lahore, Islamabad, Faisalabad, and beyond — with the highest standards of privacy, security, and transparency.
1.2 This Privacy Policy explains what personal data ep777 collects from you, the purposes for which it is processed, how long it is retained, who it may be shared with, and what rights you have in relation to that data. This Policy applies to all users of the ep777 website, mobile interface, and any associated services.
1.3 This Policy should be read alongside ep777's Terms & Conditions and Responsible Gaming Policy, which are incorporated by reference.
2.1 For the purposes of this Privacy Policy, ep777 acts as the data controller in respect of personal data collected through the ep777 platform. As data controller, ep777 determines the purposes and means of processing your personal data.
2.2 Where ep777 engages third-party service providers to process data on its behalf (for example, payment processors or KYC verification providers), those parties act as data processors under written agreements that bind them to process data solely on ep777's documented instructions and to maintain appropriate security measures.
2.3 Questions and requests related to data privacy — including subject access requests and deletion requests — can be directed to our support team using the contact details provided in Section 14 of this Policy.
3.1 ep777 may collect and process the following categories of personal data:
3.2 ep777 does not intentionally collect sensitive personal data (such as biometric data, health information, or racial/ethnic origin data) unless expressly required for a specific legal obligation and with your explicit consent where required.
4.1 ep777 collects personal data through the following means:
5.1 ep777 processes your personal data for the following purposes:
5.2 ep777 will not process your data for any purpose that is incompatible with the purposes listed above without first notifying you and, where required, obtaining your consent.
7.1 ep777 uses cookies and similar technologies (web beacons, pixel tags, local storage) to provide essential platform functionality, improve user experience, and support security monitoring. The following categories of cookies are used:
7.2 You may manage cookie preferences through your browser settings. Please note that disabling strictly necessary cookies will impair the functionality of the ep777 platform, including your ability to log in and maintain a session.
8.1 ep777 retains personal data for as long as necessary to fulfil the purpose for which it was collected, to maintain your account, or to comply with legal and regulatory obligations. The following retention periods apply as a general guide:
8.2 Following the expiry of applicable retention periods, personal data is securely deleted or anonymised such that it can no longer be linked back to an identifiable individual.
9.1 ep777 employs a layered security architecture to protect your personal data against unauthorised access, disclosure, alteration, or destruction. Our security measures include:
9.2 While ep777 implements robust technical and organisational measures, no system is entirely immune to security risk. In the event of a data breach that is likely to result in a high risk to your rights and freedoms, ep777 will notify affected players without undue delay.
9.3 You share responsibility for account security. Use a strong, unique password for your ep777 Login, never share your credentials, and contact support immediately if you suspect unauthorised access to your account.
10.1 ep777 respects your rights in relation to your personal data. Subject to applicable law and certain regulatory exceptions, you have the following rights:
Request a copy of all personal data ep777 holds about you and information about how it is being used.
Request correction of inaccurate or incomplete personal data held on your ep777 account.
Request deletion of your data where it is no longer needed for its original purpose, subject to regulatory retention requirements.
Request that ep777 temporarily halt processing of your data while a dispute or correction request is being resolved.
Request your personal data in a structured, machine-readable format for transfer to another service provider.
Object to processing based on ep777's legitimate interests or opt out of marketing communications at any time.
10.2 To exercise any of the above rights, please contact our support team using the details in Section 14. We will respond to all verified requests within 30 days. We may ask you to verify your identity before processing a rights request.
11.1 ep777 is strictly an adults-only platform. You must be aged 21 or above to register and use the ep777 platform. We do not knowingly collect personal data from individuals under the age of 21.
11.2 During registration and KYC verification, ep777 takes active steps to verify that every applicant meets the minimum age requirement. Identity documents submitted during KYC are checked to confirm date of birth. Any account found to belong to an individual under the age of 21 will be immediately suspended, all funds held will be reviewed in accordance with our Terms & Conditions, and the data will be handled in accordance with applicable law.
11.3 Parents and guardians are encouraged to use parental control software to restrict minors' access to online gaming platforms. ep777 supports responsible access and will cooperate fully with any verified concern about underage access.
12.1 ep777 operates on an internationally licensed basis and may store and process personal data on servers located outside Pakistan. Where personal data is transferred internationally, ep777 ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that described in this Policy.
12.2 Safeguards used for international transfers may include standard contractual clauses, data processing agreements with recipients that impose obligations equivalent to those under this Policy, and transfers only to jurisdictions that maintain recognised data protection frameworks.
12.3 By registering and using the ep777 platform, you acknowledge that your personal data may be transferred to, stored, and processed in jurisdictions outside Pakistan. ep777 will always take reasonable steps to ensure your data remains protected regardless of where it is processed.
13.1 ep777 may update this Privacy Policy from time to time to reflect changes in our data practices, the services we offer, or applicable regulatory requirements. The "Last Updated" date at the top of this document will always reflect the date of the most recent revision.
13.2 Where changes are material — for example, where we introduce a new purpose for processing your data or share data with a new category of third party — ep777 will provide reasonable advance notice by email or via a prominent notice on the platform before the changes take effect.
13.3 Your continued use of the ep777 platform following the publication of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with a material change, you may close your account by contacting our support team.
14.1 If you have any questions, concerns, or requests in relation to this Privacy Policy or the way ep777 handles your personal data, our support team is available 24 hours a day, 7 days a week.
Support Email (plain text — not a link):
[email protected]14.2 When submitting a privacy-related request, please include your registered account username, the nature of your request, and any relevant reference details so that our team can locate your account and respond as efficiently as possible.
14.3 ep777 aims to acknowledge all privacy requests within two business days and to resolve them within 30 calendar days. Where a request is complex or involves a regulatory exception, we will notify you of the reason for any delay and provide an estimated resolution timeframe.
Now that you understand exactly how ep777 protects your personal information, you can focus on what matters — PSL cricket betting, live casino tables, and 500+ slots, all with secure PKR transactions via JazzCash and EasyPaisa.
21+ only | Play responsibly | International Gaming Licence | PKR Accepted